A banner is a rectangular ad space (468 w x 60 h) that can contain static or animated content. Banners are a fixed position ad that appears (in dynamic rotation) in the top of a page. Available run on site or can be targeted.
Benefits:
Banners on EIM
Net@ds help advertisers meet a host of marketing objectives.
Effective vehicle for branding, awareness, lead generation, etc.
EIM Net@ds Enriched ad solutions expand the banner creative space to allow for greater brand impact and customer interaction.
Multiple creative executions may be run, to test effectiveness of individual executions (copy testing), to extend creative and messaging elements from offline campaigns, etc.
